Location. Location. Location.

Updated: Sep 10, 2019


The favorite phrase of real estate agents everywhere. Where a home is located is the most important factor in its value.


Is the location where training and performance support happens important? Is it a critical factor in learner retention?


While safety and EHS managers may think so, this is rarely where training occurs. More often than not learners are safely sitting in a classroom or in front of a computer rather than in a real world environment.


Markets like retail have embraced the smartphone to blend the digital world and physical stores. For example, the Target uses in-store location technologies based on beacons and Bluetooth so shoppers using the Target app can see individualized deals.


Location services that blend the online and real world have cascaded across leading consumer apps. They are all designed to take maximum advantage of the sensors in the smartphone. Apps employ the GPS for transportation (Uber, Waze), dining (Yelp, Opentable), and even love (Tinder). Snapchat uses QR codes to connect people and businesses.


Similar use cases apply to the world of Safety and EHS. What if an employee received personalized performance support when approaching a room tagged with hazardous materials? Or a worker was automatically sent push notifications on updated procedures before operating a crane? Or safety data sheets were delivered to workers upon entering a facility?


PinPoint’s location-aware features can make this safety vision a reality by pushing training and information to precisely when and where it is needed. With a mix of push- and pull-based capabilities, safety managers can craft training and EHS solutions for field service and deskless workers.


Safety and EHS managers can surround their workers with training and performance support while they are on the job. There are several options depending on the level of accuracy and whether the training is pushed to users (Geofencing and iBeacons) vs pulled by them (the camera reads QR and barcodes.)


Location. Location. Location. It applies to safety and EHS too.